Society & Culture

Fortune At The Bottom of The Pyramid

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Vikas Chowdhry August 31, 2005 · 1 min read
CK Prahlad is fast becoming one of my favorite columnists/authors along with Thomas Friedman and Maureen Dowd (the last two of New York Times). There was an article today online by CK Prahlad where he is talking about how giving aid, ala Bono and Tony Blair is the wrong way to help developing or poor nations. Having read Prahlad’s impressive “The Fortune At the Bottom of The Pyramid” I can say that this guy knows what he’s talking about.